The call to action, or CTA, is an essential component of video marketing. In our latest Coffee Break Course, How to Create a Compelling Call to Action, you'll learn what a call to action is, why your business video needs one, and how to create a compelling one.

Envato Tuts+ instructor Cindy Burgess will take you through the elements of a successful call to action and give you some top tips and best practices for creating one.

Watch the introduction below to find out more.

You can take our new course straight away with a subscription to Envato Elements. For a single low monthly fee, you get access not only to this course, but also to our growing library of over 1,000 video courses and industry-leading eBooks on Envato Tuts+.

Plus you now get unlimited downloads from the huge Envato Elements library of 200,000+ photos and 26,000+ design assets and templates. Create with unique fonts, photos, graphics and templates, and deliver better projects faster.

Also check Envato Market for a wide selection of call-to-action video effects and stock videos from just $8.