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  2. Digital Asset Management

Digital Asset Management Fundamentals for Photo and Video

This post is part of a series called Digital Asset Management Fundamentals.
What is Digital Asset Management and Why Do You Need It?

The great thing about digital photography is you can take photographs without worrying about costs. The challenging thing about digital photography is you can take lots of photographs. Instead of boxes, filing cabinets, and binders spilling a chaos of negatives and prints, we have computers, memory cards, and external hard drives packed full of image bits and bytes. It can get overwhelming, fast.

In this Learning Guide, the first in a series of Learning Guides about digital asset management, you will learn how building and using a powerful organization system can bring sanity to your digital chaos.

What is Digital Asset Management?

For the purpose of this series, we define digital asset management as a system of practices, conventions, hardware and software for organizing, sorting, storing, and sharing digital images and video files.

Digital Asset Management Systems

Digital asset management is based on a few key principles. Use these guidelines when developing your DAM workflow:

Adding Information and Organization to Your Collection

A little bit of DAM can go a long way! Using keywords deliberately, sorting and rating your images, and adding contextual information is essential for a healthy archive.

Related Courses

For more in-depth learning, check out a few of our our DAM-related courses:

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