4.1 The Introduction

In this lesson you're gonna see where the rubber meets the road as you take a behind the scenes look from multiple camera angles at this baking instructional video. You're going to see talent direction, how to deal with problems, and more. So at this point in the production, we have the lighting set up. I have Cheryl miked up with a lav mic. I have my shotgun mic in place. The cameras are set. We're ready to roll. And we're gonna be shooting this instructional video sequentially because it just makes sense, and we can't subtract ingredients once they've been mixed. So what I like to do with talent is to have them start before we start recording, just going over their introduction a few times. This helps them start to build that confidence in front of the camera, and it gives them a sense of how they sound in the space. A lot of times, when you're in a new space, you can get those kind of nervous jitters of working in a new space for the first time. So, this really helps to kind of iron some of those things out. And usually I'll have them do the introduction a few times so they get comfortable with it. And then I'll shoot it four or five times, so that we have some options, and we have some variations that we can cut to. And usually by the end, they get one that's almost perfect. >> Show you how to make those big, bakery style chocolate chip cookies that you'd like. Now when we're doing it, if I misspeak, do you want me to just keep on going because you edit later, or should I just stop once I make a mistake? >> Yeah, if you're right in the middle of something and you goof up. Sometimes when folks are new on camera, it can be helpful to show them how to kind of edit themselves as they're going. Because if they make a stop or a pause in the middle of a sentence, that makes it very difficult to edit. But if they go back and they rewind just a little bit and they take the sentence from the start of their thought or idea, then that makes a nice clean edit point for us to be able to work with. So, we're just going over this with Cheryl to make sure that she understands as we work through the script today. So, I just started rolling on my camera. And I asked Cheryl to go over the intro one more time so I can see what it looks like on camera. And I can make some critiques so we can start to dial in her performance. >> Perfect, and best of all, easy. Hi, my name is Cheryl Ziegler, and in this video I'm going to show you how to make those big, bakery style chocolate chip cookies. >> I would smile a little bit in the beginning. >> Sure. >> Yeah, I think that would be cool. >> Okay. >> When you do the intro- >> Yeah. >> Can you have your hands up here? >> Like here? >> Yeah. >> Sure. >> That way if you want to- >> So I'm just going over where Cheryl should have her hands, and where the gestures should come from. And showing her where that would look best on camera. And Andrew jumps in here and offers a little bit of advice relative to how those gestures look on his camera. >> So let's try the beginning, we'll just do it a couple times. >> Sure. >> Until we get a good rhythm. >> Okay. >> Cool. >> And pause for a couple of seconds in between each time cuz of the editing thing like you said. >> Yeah, well you can just stop, and then I'll give you some notes. >> Okay. >> Verbally. >> Great, sounds good. >> Cool, are you ready? >> Sure. >> All right, and action. >> Have you ever had a recipe for chocolate chip cookies that left something to be desired? It can be daunting to find just the right recipe. Not flat, not too dry, delicious flavor and picture-perfect and best of all, easy. Hi, I'm Cheryl Ziegler, and in this video I'm going to show you how to make big, bakery style chocolate chip cookies. >> That was very good. >> That was great. Stay looking at him though. >> Okay, sure. >> Act like this camera is not here. >> Yes. >> Because I don't know if I'm going to be on your face or on the cookies or what. >> That's great. That's easier. I wasn't sure. Okay, yeah, no problem. That's perfect. >> Yeah, let's do at least one more. That's great. >> Great. Have you ever had a recipe for chocolate chip cookies that left something to be desired? It can be daunting trying to find just the right recipe, not flat, not too dry, delicious flavor, picture perfect, and best of all easy. Hi, I'm Cheryl Ziegler, and in this video I'm going to show you how to make those big, bakery style chocolate chip cookies. >> That was great. >> Okay. >> That was great. >> Good. >> Let me check one thing. >> Sure. >> Look at the camera. >> Mm-hm. >> I'm not being weird. >> It's fine, I'm just trying to not, piece of hair? >> Yeah. We can't see on the monitors, but the cameras are so high res that sometimes you have one hair that- [CROSSTALK] >> I felt it, yeah. I was, yeah. >> Okay, still rolling. Looking super awesome. >> Great. >> All right, whenever you're ready, action. >> Have you ever had a recipe for chocolate chip cookies that left something to be desired? It can be daunting trying to find just the right recipe, not flat, not too dry, delicious flavor, picture perfect, and best of all, easy. Hi, I'm Cheryl Ziegler, and I'm going to show you how to make delicious, big, bakery style chocolate chip cookies. >> That's great. Can we do one more? >> Oh, yeah. >> Yeah, you did a weight shift, and I heard the floor creak just a tiny bit. >> Sure, okay. >> Whenever you're ready, let's do it one more time. Action. >> Have you ever had a recipe for chocolate chip cookies that left something- >> And cut. Start up here- [CROSSTALK] >> Oh, yes. Thank you. >> Hands just a little higher. That's good. >> Totally forgot about that part. >> That's okay. Go again. >> Have you ever had a recipe for chocolate chip cookies that left something to be desired? It can be daunting trying to find just the right recipe, not flat, not too dry, perfect texture, just the right recipe. I messed up that one. >> Okay. >> Sorry. >> Go from the top. >> Okay, thank you. >> Whenever you're ready, action. >> Okay. Have you ever had a recipe for chocolate chip cookies that left something to be desired? It can be be daunting trying to find just the right recipe, not flat, not too dry, delicious flavor, picture perfect, and best of all, easy. Hi, I'm Cheryl Ziegler, and I'm going to show you in this video how to make big, bakery style cookies. I didn't say chocolate chip. >> It's okay. >> Sorry. >> Can we do it one more time? >> Yeah, definitely. >> That's, that's almost perfect. Whenever you're ready, action. >> Have you ever had a recipe for chocolate chip cookies that left something to be desired? It can be daunting trying to find just the right recipe, not flat, not too dry, delicious flavor, picture perfect, and best of all easy. Hi, I'm Cheryl Ziegler and in this video, I'm going to show you to how to make bakery style, delicious chocolate chip cookies. >> Good. >> I think since I took these out I've been adding delicious. Is that okay, is that gonna mess you up? >> That's fine. That's great. >> Okay. >> Can we get one last take of that? >> Uh-huh. >> My camera work was better on the previous one. >> Sure. >> All right. >> Have you ever had a recipe for chocolate chip cookies that left something to be desired? It can be daunting trying to find just the right recipe, not flat, not too dry, picture perfect, and best of all, easy. Hi my name is Cheryl Ziegler, and in this video I'm going to show you how to make big, bakery style chocolate chip cookies. >> So as you saw, we've made a lot of progress with this introduction. Cheryl's a lot more comfortable in the space, and she's doing a great job taking direction from me in her delivery of the material. Between the last three or four takes, I have what I need to be able to edit together a quality introduction. Now, the last take was probably the best one. Unfortunately, we had a big truck drive by right in the middle of the take, so what you heard was the lavalier microphone. On all the previous takes, you were hearing the shotgun microphone which was positioned above Cheryl's head. Because of the position of the lavalier microphone, it has a little bit more of a direct sound, and sounds slightly less reverberant compared to that shotgun microphone. But the shotgun microphone is totally usable, especially because there's probably going to be a music bed underneath this video which will help to mask those room reflection sounds. In the next video, you are going to see a continuation of this shoot where we're gonna deal with some more content that has to be delivered towards camera. And we're gonna get into how we're going to shoot the mixing of these ingredients and building of this recipe. So check that out, coming up next.