Have you ever come up with a great idea for a video, but had trouble explaining your creative vision to the client? Do you worry the production crew won’t capture the exact shots and angles you have in mind?
You need a video storyboard!
What Is a Video Storyboard?
A storyboard is a tool for sketching out how a video will unfold, shot by shot. It looks like a comic strip.
Each square represents a single shot. It shows who or what is in the scene, what’s being said, and any text or graphics that appear on the screen. As you read through a storyboard, you should be able to “see” the video playing in your head.
Why Create a Video Storyboard?
A good storyboard serves two main functions: planning and communication.
When you storyboard a video, you’re creating a plan for production. It's tempting to just pick up a video camera and start recording, but without a road map you’ll waste time, money and energy.
A video storyboard forces you to visualize the shots you’ll need, the order in which they’ll appear, and how the visuals will interact with the script. It’s much easier to hash out the details during pre-production than it is on location, when the clock is ticking on an expensive production team (or worse, after everything’s been shot!).
Another challenge of team productions like video is communication. With a storyboard, you can show a client or production crew exactly what you have in mind. No more wordy explanations or charades!
The storyboard will change as team members offer feedback and the project evolves. It's an essential tool for making sure everyone involved is on the same page.
Shots and Cuts
Wondering how to storyboard a video? After cameras and lenses, every video storyteller has two essential tools: shots and cuts. These two tools are much, much more important than the gear you use.
A shot is a clip of video. It has a beginning and an end, but beyond that it can be any duration of time (so long as it is unbroken) and contain anything you like. Shots choice is the fundamental expressive tool of video storytelling, and there are many different kinds of shots you can make. How you make your shots is the main signal to your audience to feel a certain way when they watch your video.
A cut is the end of a shot. Cuts are your essential narrative tool. The way a shot ends, and then how the next one starts, is the main way that video tells a story. Good cuts create continuity and cohesiveness, and keep the audience engaged with the story. You decide when to make a cut twice: once when you are recording your original video clip, and again in post-production when you trim down and edit your clips together.
Making good shots and cuts is harder than it sounds! It's especially hard to do them well without a plan.
How to Make a Storyboard
Let's learn how to create a storyboard for a video. A video storyboard doesn't have to be an elaborate work of art. Here’s how to make one:
Step 1: Create a Video Storyboard Template
The first step in learning how to create a storyboard for a video is a template. Draw a series of rectangles on a piece of paper, as if you were creating a comic strip. Make sure you leave room for notes or lines of script under each rectangle.
You can also download one of the many free video storyboard templates online, like this:
Step 2: Add the Script
Under each rectangle, write the line of script or dialogue that corresponds to that scene.
Step 3: Sketch Out the Story
Don’t worry if you’re not an artist - simple stick figures will do the trick. You can indicate movement with an arrow. Any drawing is better than no drawing!
If you don’t want to sketch the shots by hand, you can use photographs or images cut from a magazine. There are even storyboarding tools online where you can select characters and settings, add speech bubbles and text blocks, and even record audio. Be warned, though – they’re tons of fun, and you can waste a lot of time!
Step 4: Add Notes
Finally, add in any notes about each scene. This might include a description of what’s happening, camera angles or movement, and any special effects. Don’t forget about audio like music or sound effects.
A Few Video Storyboard Tips
Now you know how to create a storyboard for a video. Finally, don't be too cautious about your storyboards. Take some chances. Draw quickly and sloppily if you feel inspired and need to get your ideas down on paper. You can go back and work on your storyboards. Have fun with your storyboards, they're the perfect tool for letting your imagination work.
Here are a few more storyboarding tips:
- Use rectangles that are the same aspect ratio as video, 16:9.
- Number each rectangle for easy reference in discussions.
- Bone up on the standard shot types used in video before you start.
- Think in 3D. Make subjects/objects in the background smaller, so they appear further away.
- Cut up and recombine your storyboards to play with sequencing and narrative.
- Use the finished storyboard to create a master shot list. This way nothing will get overlooked during production.
Keep the storyboard simple so it can be understood by anyone who views it, and be sure to share the finished product with everyone involved!
Learn More About Video Production
We've covered what is a video storyboard, why do you need one and how to storyboard a video. Now, we've got a lot of resources for video shooting and production, here are some great ones:
- FramingVisual Expression: The 8 Basic Ways to Frame Shots in Your VideosShruti Shekar
- VideoCreative Aspect Ratio TechniquesChristopher Kenworthy
- CompositionSight Lines and Framing for Dynamic Video CompositionChristopher Kenworthy
- VideoHow to Create a Basic Vertical Video Camera KitShruti Shekar
- VideoNew Course: Lean Video ProductionAndrew Blackman
- VideoMake a Business Profile Video: How to Find Your StoryJackson Couse
Download Free Stock Video
If you're looking for free B-roll footage, or just free stock video in general, then head over to Mixkit. You'll find a huge and expanding collection of high-quality clips that you can download and use in any project you want, completely free of charge.
Learn Video Editing and Marketing
We've built a complete guide to help you learn how to edit videos, whether you're just getting started with the basics or you want to master video editing and post-production.
Or learn video marketing in our comprehensive ten-chapter guide, dealing with everything from production to making use of the latest video trends. It's packed with research, statistics, interviews and case studies that will help you create more engaging and more effective video for your business. We've also got you covered with an intro to the latest video trends for 2021.
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